In this case it is an athlete who is being pushed into the spotlight with the same support as a top level pro but a different background. The rider has to take those moments and make something out of them and crashing out of practice in Finale was not a good thing. Sponsors are constantly evaluating your ROI, they're not there to be your friend, they intend to make money by spending money on you. While Paul's channel (whatever you may think of it) is growing consistently in views and subscribers, offers a wider reach of type of customer and the potential is still large.Īs a formerly sponsored (nothing serious, just amateur stuff) snowboarder from back in the day. I would have been like - ok that was fun and it was a cool project, think we got more than we ever thought we would out of it, but we can see the writing on the wall here and I think it's time to move on. if I was in Scott's shoes, after putting all that money and effort into Adam (and they have a much more insider view of him than we do) and seeing the results. and it won't be a popular opinion in the Pinkbike comments, but from a pargamatic business point of view and as a marketer. Good luck for the season and speak to the cameraman like you did in previous videos. Rather ask 'What is the cost of developing a prototype cast for bikes?' (still asking the same question but put it into context) Then follow up asking the process that designers go through to create these ideas.

Also a tip Adam.never ask the price of something (social tip) unless you're buying it. So, back to my words earlier.He did not show enthusiasm in receiving any of the goods but then again, perhaps the videographer did not capture the first take properly and then put in the later video that was mediocre at best (giving Adam the benefit of hte doubt here). This edit did not show what previous videos do show. Pinkbike, you think that you could actually do him this favor and get him having fun and being social. I would like to see more Adam popping out in social videos (he has sponsorship now) and becoming an ambassador to his sponsors. I think that whoever edited this video did him no favors.

Looking back at past season videos, he was certainly more talkative. Actually, there is something wrong in this video.

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